What is saas and b2b seo?
SaaS and B2B SEO built for pipeline rather than pageviews. Bottom-of-funnel commercial pages first, then comparison and alternatives systems, then integration-led programmatic expansion.
What this service covers
- Sequence the inverted funnel so commercial pages rank first
- Build comparison, alternatives and versus page systems
- Expand programmatically across integrations and use cases
- Place your product on G2, Capterra and Product Hunt
- Optimise documentation, which AI systems retrieve heavily
Who it is for
Businesses that already have something worth promoting and need it found. If you are pre-launch with no product and no site, start with the consulting hour instead — a retainer would be premature and we will say so.
Surfaces
Where this makes you visible
FAQ
Questions we get asked
Are comparison pages against competitors risky?
Handled fairly, no. Accurate, verifiable comparisons that acknowledge where a competitor is genuinely stronger build trust and get cited by AI systems precisely because they read as balanced. Overstated claims are both a legal risk and less effective.
How long until SEO produces pipeline?
For bottom-of-funnel commercial pages in a soft SERP, first qualified leads typically appear within 60 to 90 days. Broad topical authority takes 9 to 12 months. This is why we sequence commercial pages first: it funds the patience the rest of the programme requires.
How long before we see results?
Traditional ranking improvements typically appear within 60 to 90 days, faster on pages already ranking between positions 8 and 20. AI citations follow a consistent curve: entity indexing at 30 to 45 days, first citations around day 60, consistent mentions by day 90, stable visibility at 4 to 6 months.
What does it cost?
Consulting is $30 per hour. Retainers are scoped after the audit, because quoting before diagnosis is guesswork. Run the free audit first and the priority usually becomes obvious.
Next step
See where you stand before you buy SaaS and B2B SEO.
Twelve AI eligibility checks against your live URL. No card, no call, about sixty seconds.